Blog / Club Owners
Measuring the Success of Fitness Experiences in Facilities
Laura
The buzz word constantly affiliated with fitness has become experiences: goodbye to old-school workout products and equipment, hello to how those products can be incorporated into a full inclusive experience for the user.
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How Power Shifted From Fitness Facility to Consumer
Kirsty
Thanks to the rise of digital, the consumer landscape has forever changed. Now people have more data, more options and more awareness about their fitness, the power is firmly in the grasp of the fitness consumer.
The Good and the Bad of Automation in the Fitness Industry
To truly future-proof the growth of the fitness industry, club owners need to revolutionize their offers by taking a customer-centric approach to automating their services. Why? Because convenience and care is the cornerstone on which customer loyalty is built.
Secondary Spend in the Fitness Industry: From Luxury to Necessity
Like many other industries, fitness clubs are expanding their traditional services to favor consumer wants and interests. This transition is not only vital to create new profitable revenue streams within your facility, but it is also crucial for becoming a member's brand of choice rather than just a place of choice.
How to Increase Fitness Class Attendance
Fitness classes are a classic means for your members to come together, socialize and get fit. But let’s face it, just because people sign up to your gym class doesn’t mean they will show up on the day. Luckily, we have put together 3 ways you can heighten fitness class turn out.
7 Helpful Fitness Survey Ideas & Examples
Fitness surveys are a great way to seek answers to the questions that plague you at night about your gym. With the right purpose, questions, and tone you can gather all types of information on the inner workings of your clients.
3 Steps to Creating a Fitness Newsletter for Your Gym
These days it isn’t enough to provide quality comfort or install flashy multimedia treadmills to keep members loyal to your club. You need to provide fitness knowledge for your members. And the best way to provide a round-up of knowledge? An email newsletter.
Fitness Trends for 2019
Fitness is only going to get bigger and better in 2019 for both consumers and fitness clubs. Here's what you should expect to see as far as new health and wellness based technology, popularizing workout classes, and trends within fitness clubs.
Digitally Transform Your Health Club
As consumers become more in control over their well-being, fitness clubs must be digitally prepared to service members with a variety of options and fitness experiences. Our fitness software acts as a digital platform to facilitate these experiences by utilizing data and integrations to make digital transformation for fitness facilities more possible.
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